Flashtalking Social Ads Manager Includes Social Media Activation
Omnichannel advertising platform Mediaocean has deepened its relationship with Google, striking a unique deal as it relates to the former’s Flashtalking Social Ads Manager (in the past known as Scope by 4C). For the first time, brand marketers who access the Flashtalking Social Ads Manager, an independent tech platform, will be able to activate against […]
Potential Danger in Hyperlocal Social Ads
Social promotions are becoming an important phenomenon in online advertising, but they could spell trouble for hyperlocal news publishers who run local ads suggesting that neighbors “like” a product without getting permission to use such endorsements…