Channeling Starbucks, FiveStars Seeks Loyalty in the Form of a Gift Card

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The Mountain View, Calif., company is launching a new gift card product aimed at helping businesses transform new customers into returning customers through its POS-integrated loyalty platform. The company has piloted a co-branded gift card with a handful of small retail chains since December, and plans to open the feature to its smaller merchants with the release…

Hyperlocal Execs’ 2012 Predictions: Webster, Tolles, Priebatsch and More…

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As 2011 draws to a close, it’s clear that it’s been a pretty momentous time for hyperlocal businesses. Looking toward next year, we asked a few hyperlocal luminaries to weigh in on what they think will be the biggest story in 2012…

Local Quotables: Steve Buttry, Jeff DeBalko, Eric Friedman and more…

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The best words about and around the hyperlocal industry. At the Street Fight Summit, the quote of the event came from Datasphere’s Gary Cowan. Elsewhere, John Byers cautioned on the long-term repercussions of working with Groupon and Yipit’s David Sinsky had some serious analysis on the company. Meanwhile, Journal Register’s Jim Brady and Steve Buttry both […]

SCVNGR/LevelUp’s Mobile Payment Application Goes National

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SCVNGR has announced the national rollout of its mobile payment product LevelUp, which the company has been testing in Philadelphia and Boston for the past two months. The company’s “chief ninja” Seth Priebatsch talks with Street Fight about what LevelUp’s launch is all about…