5 Shopper Personalization Solutions for Brands

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Here are five examples of hyperlocal vendors offering the latest personalization solutions for brands and retailers right now.

6 Strategies for Segmenting Website Visitors for Real-Time Personalization

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Marketing strategies like real-time website personalization have gone mainstream. But marketers still need help understanding the best ways to segment website visitors to get the most out of their personalization efforts. Here are six strategies from three top industry experts that detail how to segment site visitors for real-time personalization.