Street Fight Daily: Square Opens Its Platform to Developers, Google Pursues the Gamification Route

TODAY IN LOCAL & DIGITAL MARKETING… Square Announces SDK, Opening Its Platform Directly to Developers for First Time… Google Hooks Up With Unity to Entice Advertisers with Game Supply… After Downgrading Publishers, Facebook Explores New Ways to Boost Them…

Street Fight Daily: Facebook Thrives While Twitter Dives, Snap Monetizes Placed Acquisition

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Defies Expectations, Posting Big Growth Despite Warnings That Revenue Will Slow… Twitter User Growth Stalls, and Investors Respond in Kind… Here’s How Snap’s Placed-Assisted Attribution Abilities Will Garner Revenue…

Raise Report: New Funding for HelloFresh, Rent the Runway, Dynamic Yield

Every two weeks, we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech. This week’s edition includes funding for Numetric, Byte Foods, Xplenty, and Never Eat Alone.

Street Fight Daily: Amazon Gets Patent for Futuristic Warehouses, The Rise of SaaS

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Receives a Patent for Drone-Powered, Floating Warehouses… M&A 2016: The Year Ad Tech Cautiously Rose Again… Mobile Research Starts the Purchase Cycle…

5 Ways E-Commerce Retailers Are Creating Local Footprints

New technology platforms are making it possible for online retailers of all sizes to expand locally into brick-and-mortar outlets. In other cases, technology is taking a back seat as e-commerce businesses form old-fashioned partnerships with stores on main street.

Ecommerce Companies Finding Success in Brick-and-Mortar

The move into physical retail has become a fashionable choice within New York’s growing ecommerce industry. Now, these firms are finding that industry watchers may have overstated the economic advantages of an online-only sales model particularly as new technologies allow retailers to reduce the footprint needed to generate sufficient revenue.

Street Fight Daily: Samsung Teams With PayPal, Amazon Loses Local Commerce Exec

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technologySamsung is Teaming With Paypal for Mobile Payments on a Watch (GigaOm)… Amazon Loses Key Payments Product Leader to Microsoft (Recode)… More Than Half of US Consumers Don’t Want to Friend a Brand Online (Wall Street Journal)…