PunchTab | Street Fight

10 Strategies for Choosing the Right Loyalty Incentives

Stephanie Miles

10 Strategies for Choosing the Right Loyalty Incentives

Although there are no right and wrong answers when it comes to structuring rewards in a loyalty program, there are some overarching guidelines that merchants should follow to ensure their programs remain profitable. Here are 10 tips from experts in the space on how merchants can ensure they aren’t giving away too much (or too little) in their loyalty programs…

Case Study: Using a Card-Linked Loyalty Program to Gain Customer Insights

Stephanie Miles

Case Study: Using a Card-Linked Loyalty Program to Gain Customer Insights

In an effort to separate her upscale resale boutique from competitors in the area, Karma Couture business manager Sarah Kirinsky has started working with vendors like Swipely, PunchTab, Constant Contact, and Perfect Audience. She uses the platforms to reward loyalty, host online giveaways, and retarget existing customers with email newsletters and exclusive offers…