How Brands Will Select Key Partners in 2019: 5 Key Takeaways from Affiliate Summit West

Robert Glazer: This year’s Affiliate Summit West conference took place earlier this month in Las Vegas. And just like every year, performance marketing experts gathered to see some of the potential challenges and opportunities the space is likely to see in 2019. This year’s conference gave them plenty to chew on. There were five topics, in particular, that I found to be most important. Here’s a closer look at them.

Street Fight Daily: What to Know About Amazon’s Fast-Growing Ad Biz, Are Publishers Now Like Tech Vendors?

TODAY IN LOCAL & DIGITAL MARKETING… 5 Things to Know About Amazon’s Fast-Growing Ad Biz… Are Publishers Becoming More Like Tech Vendors?… Street Culture: SproutLoud’s Reinvention Requires Collaboration…

Performance Partnerships: A Better Way to Define Affiliate Marketing

Performance Partnerships can only exist within a CPA model because the partners win and lose together. This isn’t the case with many of the other channels labeled as performance marketing. Performance Partnerships include everything that people want in their affiliate relationships and exclude all that is undesirable.