"Momentjacking" is the New Holiday Promotion Street Fight

“Momentjacking” is the New Holiday Promotion

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You may have heard of “newsjacking.” It simply means that brands and influencers plan their social media posting and content around current events and consumer trends.  However, as the world (and social media feeds) move faster than ever before and people jump on a wide range of “fauxlidays” (contrived holidays meant mostly for marketing purposes), reality […]