How Should SMBs Respond to Complaints on Social Media?
The way a merchant responds to complaints on social media will influence not only the perception of the offended customer, but also the perception of any potential customers who view the interaction online. Here are eight strategies that business owners can use when deciding how best to respond to customer complaints on social media.
5 Ways Merchants Can Use Hyperlocal Tech to Improve Service This Holiday Season
With the holiday season upon us, local merchants are pulling out all the stops to entice shoppers into their stores and away from their computers, with many focusing on customer service as their differentiator. Here are five ways local merchants can improve customer service this holiday season by implementing hyperlocal technology.
6 Platforms Merchants Can Use for Real-Time Customer Interaction
New customer interaction solutions are using mobile and location technology for enhanced customer experiences. In many cases, these hyperlocal tools give business owners a way to interact with customers in real-time and resolve problems before complaints start showing up online. Here are six of them…