indoor | Street Fight

6 Ways to Improve Business Operations Using Indoor Location Data

Stephanie Miles

6 Ways to Improve Business Operations Using Indoor Location Data

In many cases, indoor location analytics platforms take the guesswork out of operations management. Rather than guessing whether expensive in-store displays are increasing conversions, and wondering how dwell times influence sales, retailers can look at the data being spit out by their analytics platforms to find their answers. Here are six ways that businesses can use indoor location tools to improve in-store operations…