Street Fight Daily: Salesforce Launches Retail Platform, 55% of Online Shoppers Start on Amazon

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Salesforce Announces Cloud-Based Retail Platform for In-Store, OnlineĀ (MediaPost) As part of the Customer Success Platform, retail brands on the Salesforce Commerce Cloud can transform how they connect with their customers at every step in the journey: from discovery, engagement, and transaction to […]

What Investors Look for in a Hyperlocal Startup

The hyperlocal industry has seen a spurt of big funding news over the past few months with companies like Booker and FoodPanda nabbing double digit rounds. During an afternoon panel discussion at Street Fight Summit West in San Francisco, Alex Ferrara of Bessemer Venture Partners and Sharon Weinbar, a partner at Scale Venture Capital, broke down the way in which they approach investing in the local space…