Rootstrap on AI Regulation

Rootstrap Co-Founder on AI Regulation

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First of all, Anthony Figueroa wants everyone to know he is a big believer in the power and potential of AI. As co-founder and CTO of outcome-driven software development company Rootstrap, he is both amazed and afraid of AI’s potential based on what he has seen so far. “I think the biggest danger is that […]

Generative AI

AI-Powered Digital Advertising is Exciting, But Is It New?

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While the integration of generative AI into virtually every modern marketing and advertising platform is exciting, it’s not exactly surprising. Despite the hype surrounding AI and its influence on the digital advertising industry at large, AI has been used in adtech for years.