7 Loyalty Platforms for Restaurants

One area where restaurants have particularly specific needs is in promoting customer loyalty. Vertical-specific loyalty platforms for restaurants tend to have features and capabilities that more generalized loyalty platforms do not. For example, many loyalty platforms for restaurants are tied to reservation systems, so waiters know customers’ preferences before seating them at their tables.

Although the number of loyalty platforms for restaurants is growing every day, we’ve put together a list of seven important players that anyone who is interested in this space should be following.

Case Study: Pizza Chain Finds New Ways to Build Email Database

As the director of marketing at Stone Hearth Pizza in Boston, Alex Chamberlain is always on the lookout for ways to grow her email database. She’s found that the best way to acquire new email addresses is by requiring customers to input their contact information when redeeming limited-time deals and promotions…