Openings and New Hires at Angie’s List, Yext, and Retailigence

Every two weeks, Geoff Michener covers some of the latest job changes taking place in this dynamic industry. In this week’s column, Angie’s List names a new CEO, Retailigence gets a new CRO, and Dallas Morning News nabs a managing editor from Pew Research Center.

7 Strategies SMBs Can Use to Promote Social Sharing

Rather than letting social sharing happen organically, local businesses are searching for ways to maximize the influence and generate more online buzz around their products and services. Here are seven strategies for how businesses can do just that…

8 Strategies for Selling to Local Merchants as an Early Stage Hyperlocal

Selling to local merchants is a challenge in a post-Groupon world, where many small business owners have grown skeptical of the long-term value that digital marketing solutions can provide. Early stage hyperlocals without established track records have additional hurdles to overcome, as they struggle to prove themselves in a crowded marketplace. All these obstacles are forcing hyperlocal vendors to get creative with the way they target local merchants…