community engagement | Street Fight

Digital First’s Buttry: Turning Community Engagement Into Profit

Patrick Duprey

Digital First’s Buttry: Turning Community Engagement Into Profit

“The engagement is part of building the brand, and the better brand you have, the easier the sale is for your sales staff,” says Buttry. “And the better brand you have, the more you’re going to feed in traffic. The more you become a place to find everything in the community, you’re going to generate more traffic, which generates more revenue.”