Street Fight Daily: Digital Ads Up, Yahoo Local Under the Axe
by The Editors
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A roundup of today’s big stories in hyperlocal content, commerce, and technology...
Digital Advertising Surged 22 Percent in 2011, to $31B (PaidContent)…
What’s Next for LivingSocial? (Fortune)…
Will Yahoo Local Get the Axe? (ScreenWerk)…
Following Jerry Yang’s Exit, Where Is Yahoo’s Local Strategy Headed?
Yahoo may be a lot closer to a viable mocal strategy than people are giving it credit for and the incoming CEO may actually have a great canvas to prove the naysayers wrong and recast the portal as a more nimble player that squarely straddles the old and the new Internet with equal facility…