Contact Center Should Be the Marketing Engine

5 Retail Media Networks to Watch in 2022

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Demand for first-party data, coupled with the looming disappearance of third-party cookies, has created a moment of opportunity for innovative multi-location brands and retailers. Retail media networks offer a way for brands across the spectrum of verticals to monetize the reams of personally identifiable information they’ve collected from their own digital properties, like apps and websites, and expand their global footprints.