Survey: Retail Associates Seek Mobile Tech to Defend Against E-Commerce

According to the results of a new survey out this morning, nearly half of store associates say consumers are sometimes more knowledgeable about products than they are, but assistive mobile devices are helping these associates prevent customers from leaving their stores empty-handed and making their purchases online.

6 Mobile Customer Service Platforms for Retailers

Tech vendors are stepping in with mobile solutions designed to expand the ways store associates interact with customers. These solutions allow employees to do everything from checking inventory and processing transactions on smartphones to accessing real-time information about current promotions and customer purchase histories.