Street Fight Daily: Location Gains in Mobile, TD Bank Gets Hyperlocal
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Real-Time Location Data Gets a Bigger Slice of Mobile Targeting (eMarketer)… TD Bank Breaks Social Marketing Mold and Invests in Google+ Local Content (AdAge)… The Next Big Thing in Local: Kids (PandoDaily)…
Digital Pioneer David Cohn: Hyperlocals Need Passion AND Revenue
David Cohn, founder of Spot.us, a nonprofit pioneer in community-funded reporting, has been hired by the UC/Berkeley Graduate School of Journalism to help develop a sustainable business model for hyperlocals. He will run three Ford Foundation-funded, student-staffed hyperlocals in the Bay Area, with the aim of making them self-supporting. As he began his new assignment, […]