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Street Fight Daily: LivingSocial Losses Grow, Yelp’s European Push

The Editors

Street Fight Daily: LivingSocial Losses Grow, Yelp’s European Push

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technologyLivingSocial Losses Grow To $32M In Third Quarter (Washington Business Journal)… Yelp’s European Push Continues As It Snaps Up French Review Site Cityvox (TechCrunch)… Apple Pay Registered One Million Credit Cards in First 72 Hours (Recode)…

Mobile Local Advertising: Not Just for Early Adopters Anymore

Mike Boland

Mobile Local Advertising: Not Just for Early Adopters Anymore

Over the past few years I’ve done some axe-grinding about the lack of location targeting in mobile advertising — and the fact that desktop ad strategies have largely been ported over to the small screen, particularly among large brands and agencies. But in recent months we’ve started to see some of those habits break down, beginning with newer companies in mobile that don’t have to “unlearn” anything to get there…