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6 Tools to Track the Real World Impact of Online Ads

Stephanie Miles

6 Tools to Track the Real World Impact of Online Ads

The percentage of companies that analyze online-to-offline interactions is steadily growing — reaching 48% in 2013, according to Econsultancy. As interest grows, hyperlocal vendors are rising to the occasion and refining the metrics they provide. Here are six tools that businesses can use to track the real world impact of their online ads…