LBMA Podcast: Dstillery’s DMaps, Estimote, Walmart & VR

On this week’s Location-Based Marketing Assocation podcast: Dstillery’s DMaps, Estimote, Landmrk + Ariana Grande, Walmart goes VR, Accuweather + Foursquare, Frito Lay goes back to school with Alexa.

PlaceIQ Rolls Out LandMark Location Insights Product to Track Consumer Changes

CEO Duncan McCall says that with LandMark his company can now tell clients where they are losing customers and who they are losing them to. The idea is to make sense of location and movement data in ways that advertisers can use.