From Data to Dachshunds: Meet Elizabeth Lafontaine of Placer.ai

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In the weeks leading up to Street Fight LIVE 2025, we’ll be getting up close and personal with some of our speakers, encouraging them to share stories of how they found themselves in the MULO (multi-location) ecosystem. Elizabeth Lafontaine is the Director of Research at Placer.ai and will share the latest insights on consumer trends, including […]

Franchise Growth in 2025: 5 Insights for Franchises That Could Define Your Future Localogy

Franchise Growth in 2025: 5 Insights That Could Define Your Future

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Franchise businesses represent the backbone of many local economies, contributing not only to the convenience and options we enjoy but also to significant employment growth across the country. In an economy shaped by rapid technological change, evolving consumer behavior, and rising operational costs, franchises are facing both tremendous opportunity and unprecedented complexity. At Cinch, our […]

Integrated Marketing Drives Brand Engagement | Street Fight Street Fight

Commerce Insights Fuel Brand Loyalty Through Integrated Marketing

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Digital-first consumers are constantly exposed to shopping opportunities, from social media to the open web. While this presents marketers with an opportunity, it also poses a challenge: how can brands reach consumers at the right touchpoints in a way that resonates? The key is leveraging commerce insights. By tapping into first-party, intent and transaction data, […]