LBMA Vidcast: PayPal to Acquire Honey; Apple Teams with PlayNetwork

On this week’s Location-Based Marketing Association podcast: Mobivity launching omnichannel offer platform with Subway, Apple teaming with PlayNetwork for retail music, PayPal to acquire Honey for $4B, Tesco‚Äôs One Stop launches AR game, JCPenney opening new store with barbershop and styling, and CVS + Weather Channel team-up on AI flu predictions.