Hertz | Street Fight

Sponsored Content: Enterprise Totally Trounces Hertz in a Battle for Local Marketing Presence

April Nowicki

Sponsored Content: Enterprise Totally Trounces Hertz in a Battle for Local Marketing Presence

Vehicle rental companies Enterprise and Hertz battled their branding strategies in a Brand Battle that analyzed data accuracy, local search and advertising, reviews, and social engagement. In an industry where service can make all the difference to customers who are often stressed and rushed, Enterprise influenced its consumer base in positive ways, supporting loyalty and growth…