A Hyperlocal Co-op Hopes to Bloom in Community ‘News Desert’

Longtime print journalist Tom Stites says the model for his Web-based Banyan Project is that of a co-op — the economic and social structure for sizable minority chunks of the American power industry and agriculture, as well as credit unions and housing developments. We talked to him recently to find out more about what his “third-way” media approach is all about…

Can Local Online Media Rid Itself of Bad Advertising?

The future of local advertising will likely be the gradual discontinuation of blatant or intrusive media ads, replaced by social media and business generated content marketing. The argument about what constitutes bad advertising will slowly become moot…