holiday spending

Report: High-Income Consumers Forge Ahead with Holiday Spending

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The divide between the “haves” and the “have nots” is growing. According to a new report by Havas Media Group and the CX intelligence platform DISQO, the bifurcation in holiday spending intent between lower and higher-income consumers is stark — and it’s only getting larger.

PlaceIQ Rolls Out LandMark Location Insights Product to Track Consumer Changes

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CEO Duncan McCall says that with LandMark his company can now tell clients where they are losing customers and who they are losing them to. The idea is to make sense of location and movement data in ways that advertisers can use.