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Hyperlocal Retail ROI: Identifying Low-Hanging Business Objectives

Anne Marie Stephen

Hyperlocal Retail ROI: Identifying Low-Hanging Business Objectives

Understanding where, when, and why consumers visit a location is invaluable data when it comes to driving sales and improving customer experience. Identifying the most valuable metrics amongst the vast data that can be generated with indoor analytics is often an overlooked, but critical first step in implementing these solutions…