FohBoh | Street Fight

How Restaurants Can ‘Listen’ to Location-Based Services

Asif Khan

How Restaurants Can ‘Listen’ to Location-Based Services

Many restaurants take a pulse of the Twitter and Facebook conversation about them, but how is that information being combined with and understood alongside location-based services like Foursquare? Perhaps the bigger question to ask is, if you’ve invested in social media fan building, how are you correlating that social data with the behaviors of those fans in the physical world?