business directories | Street Fight

The Price of Free Listings Revisited: A Hyperlocal Business Perspective

Scott Barnett

The Price of Free Listings Revisited: A Hyperlocal Business Perspective

The proliferation of online directories and directory services has made the local business owner’s life harder. It means more places to manage vital information and more third-party providers that control access to directories. Between the time and effort required to manage aggregators and the volume of citations, few small business owners do it themselves. As a result, the only stakeholders that truly know what information is authentic often are left out of the conversation.

6 Tools Publishers Can Use to Monetize Their Business Directories

Stephanie Miles

6 Tools Publishers Can Use to Monetize Their Business Directories

directoryHyperlocal publishers are frequently on the lookout for new ways to generate revenue from their sites, and one of the most straightforward revenue diversification strategies involves launching a business directory. Here are six tools that publishers can use to monetize business directories on their hyperlocal sites…