How To Sustain Media Buys in Black-Owned Media Street Fight

How To Sustain Media Buys in Black-Owned Media

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No single source seems able to pinpoint just how much brands allocate in dollars to ad inventory on Black-owned media in the U.S. But everyone seems to agree it should be more. This article cites media tracker Maven, which says there are upwards of 2,500 diverse-owned publishers alone and that 35% of those are Black-owned. […]