Street Fight Daily: Yahoo Signs a Search Deal with Google, MapQuest Launches Brand Refresh

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Yahoo Has Signed a Deal with Google to Provide Search Ads (Business Insider)… MapQuest Wants You to Love It Again (The Next Web)… Google Discloses More Search Data to Woo Retailers (Wall Street Journal)…

#SFSNYC: Investor Ted Leonsis and BuzzFeed Editor-in-Chief Ben Smith on Media and the Local Economy

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The Street Fight Summit played host to a wide-ranging conversation between BuzzFeed editor-in-chief Ben Smith and investor Ted Leonsis. The fireside chat touched on Leonsis’s decades of local economy expertise, stemming from his many investments in and experiences with media ventures, professional sports teams, and ecommerce ventures, including Groupon.

Wanderful Media Launches, Aiming to Pick Up Where Retail Circulars Left Off

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Wanderful Media, backed by some of the biggest names in the newspaper publishing business, is hoping it can take a chunk from the disrupted circular advertising business with a lean-back service for tablets that allows users to find items and deals they weren’t specifically seeking…