Beergram | Street Fight

PODCAST: This Week in Location-Based Marketing — Beergram

Asif Khan

PODCAST: This Week in Location-Based Marketing — Beergram

In this week’s episode, hosts Rob Woodbridge and Asif Khan discuss the Singapore government’s plan to roll out location-based services; Google’s Niantic Labs gets into book publishing; Locu uses big data to track Pabst Blue Ribbon consumption (and identify the Hipster density). Plus special guest Andrea Sanchez, founder of Beergram.