Instead of relying on tedious workarounds or shaky inferences, marketers can build zero- and first-party data experiences that let customers tell the brand explicitly what kind of personalization they want.
How to Revamp Your First-Party Data Strategy with Privacy in Mind
Instead of relying on tedious workarounds or shaky inferences, marketers can build zero- and first-party data experiences that let customers tell the brand explicitly what kind of personalization they want.