Once a beacon program is successful with promotions, many retailers think they only need to maintain what they have. But the technology also affords retailers a number of other opportunities to reach and engage with customers beyond simply delivering offers.
Taking Proximity Tech Beyond Promotional Offers
Once a beacon program is successful with promotions, many retailers think they only need to maintain what they have. But the technology also affords retailers a number of other opportunities to reach and engage with customers beyond simply delivering offers.