News & Analysis

#SFSNYC: Making Data Work for Hyperlocal Media

by Michele Maciejewski Share this  
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In the wake of the Journatic scandal, the role of automation in hyperlocal publishing remains uncertain. Leaders from top hyperlocal media companies addressed the issue during a panel at Street Fight Summit on Wednesday. They discussed how use of data is affecting media today and the way it can make scale possible tomorrow…

News & Analysis

#SFSNYC: Local Commerce Shifts Toward Retention

by Michele Maciejewski Share this  
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As deals firms lick their wounds, leaders from the local commerce space agreed during a morning panel discussion at Street Fight Summit in New York, that the ecosystem has shifted focus from acquisition to retention…

News & Analysis

#SFSNYC: Monetizing Location – Native or Display?

by Michele Maciejewski Share this  
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During a panel at the Street Fight Summit in New York, executives from Pandora, Foursquare and Verve Wireless explored monetizing location on mobile, hitting on key issues like native advertising, the display ecosystem, and reaching brands.

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