Steven Jacobs | Street Fight

News

With Carrier Data, Vistar Media Finds Foothold in Mobile Ad Fray

No Comments 22 October 2014 by

Vistar, a digital out-of-home startup, wants to use carrier data to map consumer behavior in the real world. Through a partnership with AirSage, Vistar has developed a system which it says can allow marketers to analyze where nearly 110 million of consumers live, work and shop in an anonymized and privacy-sensitive way...

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Field Notes

Lightspeed

Wooing Restuarants, Retail Software Startup LightSpeed Buys POSIOS

No Comments 22 October 2014 by

Point-of-sale startup Lightspeed said Wednesday it has purchased a belgian competitor, POSIOS, to help the firm enter the food service vertical and expand internationally. The deal underscores the potential for consolidation within a small business software segment that has seen an intense influx of capital and redrawing of product lines...

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Off the Block

mobile-phone-map-search

5 Influential Products That Helped Define Local Tech

2 Comments 20 October 2014 by

The local industry has yielded a bevy of popular products. Some have survived while others have faded into the background, but the industry continues to merit the hype. Here we take a look at the five best products in local tech over the past few years...

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Headlines

Street Fight Daily: Uber Wars Thin Out, Jack Dorsey Denies Rumors

No Comments 15 October 2014 by

A roundup of today's big stories in hyperlocal publishing, marketing, commerce, and technology... Why A Taxi App With $100 Million In Funding Failed In The U.S. (Fortune)... Jack Dorsey On The Report That Square Is In Talks To Sell To PayPal — 'FALSE' (Business Insider)... Amazon and Rise of Mobile Challenge Google’s Search Position, Says Chairman (GigaOm)...

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Interviews

eli-portnoy-thinknear

Exit Interview: Thinknear Founder Eli Portnoy Leaves Telenav

No Comments 14 October 2014 by

Two years after Telenav acquired Thinknear, the startup's founder Eli Portnoy has left the company. We caught up with Portnoy to talk about some of the surprises in the mobile advertising industry over the past few years, whether location merits its own sandbox, and how his views about the small businesses market have evolved...

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Features

Alignable Growing a Social Network for Small Businesses

No Comments 14 October 2014 by

Founded by the co-founders of Constant Contact and Invisalign, Alignable allows small businesses owners to share information, ask questions, and seek answers from other merchants nearby and business owners in similar industries across the country. Think Nextdoor — but with worried store owners instead of overbearing parents.

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News

Local Search Listings

Street Fight Daily: Local’s SEO Bible, Google Eyes Delivery

No Comments 14 October 2014 by

A roundup of today's big stories in hyperlocal publishing, marketing, commerce, and technology...... Local SEO Bible: The 2014 Local Search Ranking Factors (LocalSearchInsider)... Google Adopts Delivery-Service Model, Targets Amazon (Nasdaq)... Retailers Pin Hopes on Holidays After Sluggish Summer Sales (AdAge)...

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Interviews

Why comScore Wants to Measure the Real World

No Comments 10 October 2014 by

Earlier this week, Comscore announced a new partnership with Datalogix, the payment data startup that has already inked deals with Facebook and Twitter. Street Fight caught up with Comscore's Andrew Lipsman to discuss the developments that opened the door for offline attribution and whether ApplePay will make a difference for the company...

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Headlines

2011_3_11_amazon

Street Fight Daily: Amazon Opens A Store, Google Rolls Back Pigeon?

No Comments 10 October 2014 by

A roundup of today's big stories in hyperlocal publishing, marketing, commerce, and technology... Amazon to Open First Physical Store in Manhattan (CNBC)... Pigeon Rolled Back? Law Firm Study Says Yes (SearchEngineLand)... Supply-Side Challenges Of The On-Demand Economy (TechCrunch)...

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Off the Block

Beacons Do Pose a Privacy Threat — But It’s Not the One You’re Worried About

No Comments 07 October 2014 by

Earlier this week, Buzzfeed published a scathing report detailing an initiative by outdoor advertising giant Titan to install bluetooth beacons in hundreds of phone booths across New York City. But the report does more to underscore the shortcomings of the local technology industry in explaining the new technology than to expose a new, meaningful threat to the consumer privacy...

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