Michele Maciejewski | Street Fight


#SFSNYC: Making Data Work for Hyperlocal Media

No Comments 16 January 2013 by

In the wake of the Journatic scandal, the role of automation in hyperlocal publishing remains uncertain. Leaders from top hyperlocal media companies addressed the issue during a panel at Street Fight Summit on Wednesday. They discussed how use of data is affecting media today and the way it can make scale possible tomorrow...

Continue Reading


#SFSNYC: Local Commerce Shifts Toward Retention

No Comments 15 January 2013 by

As deals firms lick their wounds, leaders from the local commerce space agreed during a morning panel discussion at Street Fight Summit in New York, that the ecosystem has shifted focus from acquisition to retention...

Continue Reading


#SFSNYC: Monetizing Location – Native or Display?

No Comments 15 January 2013 by

During a panel at the Street Fight Summit in New York, executives from Pandora, Foursquare and Verve Wireless explored monetizing location on mobile, hitting on key issues like native advertising, the display ecosystem, and reaching brands.

Continue Reading


Get hyperlocal industry headlines in your inbox every morning. Subscribe to the Street Fight Daily newsletter.

Follow Us

Get the latest Street Fight news, information and analysis via Twitter and Facebook.

The Local Merchant Report

Learn how to better target this important-yet-elusive market. Key insights, case studies, and strategies make this a report you can't afford to miss.
Get your copy today!

Free eBook

How Mobile Location and Behavioral Context Skyrocket Conversion Rates: Location personas increase the value of ad inventories and give publishers a way to better target content. Learn how it works and improve your ROI now. Get the ebook produced by:
Download here

The $20 Billion Mobile Marketing Opportunity

Strategies and insights into the landscape of targeting options and how they deliver foot traffic and sales for SMBs.
Get your copy today!

Why Local is the Future of Commerce

The local marketplace is under renovation and four layers of disruptive technologies have emerged. Siloed early on, these industries are starting to coalesce, working together to form layers in a coordinated stack. Read the introduction to "The Local Stack" special report, underwritten by Yext.

How Back-Office Innovation Is Transforming Local

In this new report, Street Fight takes a look at the impact of supply-side technologies on the local marketing industry, detailing the opportunities and risks that these emergent services present to existing solutions providers.


© 2014 Street Fight.

Powered by WordPress. Hosting by Page.ly