matt kursh | Street Fight

Hyperlocal 1.0: Matt Kursh Remembers Microsoft’s Sidewalk

Rick Robinson

Hyperlocal 1.0: Matt Kursh Remembers Microsoft’s Sidewalk

A serious contender and moneyed innovator, Microsoft Sidewalk took to the local Web the way the behemoth did most things: with lots of muscle. It quickly squared off with CitySearch over advertising share and rapidly expanded its editorial footprint across the nation – carrying itself with arguably the most style among the hyperlocal contenders.