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Groupon Bottoms Out as Billings Hit Lowest Level Since IPO

Steven Jacobs

Groupon Bottoms Out as Billings Hit Lowest Level Since IPO

Groupon’s stock hit an all-time low in after-hours trading Thursday after the daily deals company reported lower than expected revenues in Q3, driven largely by stagnant growth in its international business. Overall gross billings, which account for all customer purchases, slid by 6% in Q3 from the previous quarter as gross billings dropped nearly 10% internationally. It’s the second consecutive quarter that Groupon saw its total billings decline…

Study Finds That Daily Deals Might Actually Be a ‘Sustainable’ Model

Steven Jacobs

Study Finds That Daily Deals Might Actually Be a ‘Sustainable’ Model

A new report indicates that the daily deal is far more sustainable than previously thought. The Rice University study took a deep dive into the longitudinal impact of daily deal campaigns and found that key performance metrics like customer acquisition and value remained steady even as businesses ran seven or more campaigns. Street Fight caught up with Utpal Dholakia, the author of the study, to discuss what the research means for the industry…