The New Patch: One Site’s ‘Entrepreneurial’ Editor on the First 60 Days
Patch, under its new owner Hale Global, is experimenting with new approaches for structuring and operating hyperlocal news sites, which, in general, have a reputation for losing money. One experiment is creating entrepreneurial editor-publishers for sites in the strongest markets. Sixty days into the experiment, longtime reporter Susan Petroni, explains her new dual role at the Framingham, Mass., Patch…