How the Tech Emerging From CES Could Impact Local Advertisers

While some of the consumer-facing products that made headlines won’t hit store shelves for months, there was plenty to learn from the show for anyone involved in media, software, content, and design. Here’s a look at how some of these technologies could impact advertising planning and creation right now.

Fragmentation in the Device Landscape and What It Might Mean for Local

We know that the great mobile shift has arrived. This does not mean the end of the laptop era entirely, as any user of processor-intensive software like Photoshop knows. But it does mean that we are using our devices in ways that have become heavily context dependent…