Bob Garfield | Street Fight

Bob Garfield Is Wrong About Hyperlocal — Here’s Why

Alex Salkever

Bob Garfield Is Wrong About Hyperlocal — Here’s Why

I’d venture online news will enjoy more significant changes in the next decade than it has in the last — and that’s saying something, considering that the last decade saw the rise of the broadband Internet and smartphone saturation. Ironically, the very same week that Garfield nailed the coffin shut on hyperlocal, we read about how NPR used localized Facebook targeting to jack traffic on some of its articles…