AdGlue | Street Fight

VIDEO: Making the Economics of Hyperlocal Publishing Work

Steven Jacobs

VIDEO: Making the Economics of Hyperlocal Publishing Work

The once-bright prospects for hyperlocal publishing have dimmed somewhat in recent months, leaving some of the most promising ventures shuttered, bankrupt, or scrambling to save face. During a conversation on stage at Street Fight Summit West in San Francisco earlier this month, Chris Tolles, chief executive of hyperlocal news aggregator Topix, and Sacramento Press co-founder and AdGlue CEO Ben Ilfeld discussed the future of Patch and the long-term sustainability of hyperlocal media at scale…