Mchael Fordyce | Street Fight

NinthDecimal Decouples Its Data, Expands Partnerships, and Moves Into the Black

Joao-Pierre Ruth

NinthDecimal Decouples Its Data, Expands Partnerships, and Moves Into the Black

The location data company announced this morning that it has crossed the line into profitability and CEO Michael Fordyce believes NinthDecimal has found an approach that will help it scale up in a big way. Fordyce and chief revenue officer Brian Slitt spoke with Street Fight recently about the need to measure and understand audiences across a myriad of media and channels.