Street Fight Daily: The Gap Geo-Fences, Loopt Sells, Gowalla Shutters

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Gap Campaign Rethinks Old-School Bus Station Ads (TechCrunch)…

Loopt Sale Shows Future of Location Is Commerce (GigaOm)…

Foursquare Nears 20 Million Users And Crowley Talks About His Co-founder’s Recent Departure (Business Insider)…

PODCAST: This Week in Location-Based Marketing — Locately, Promobomb

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In this week’s episode, hosts Rob Woodbridge and Asif Khan look at IBM’s DemandTec dive into location analytics with Locately; Amex and Facebook payments; the YELP! IPO; and Libby Tucker of Promobomb…

Street Fight Daily: 03.05.12

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Yelp is worth $1.5 billion… Now what? (GigaOm)…

How Newspapers Are Faring Trying to Build Digital Revenue (Pew Research)…

Square’s Register and the Return of the Mom-and-Pop Shop (GigaOm)…

Street Fight Daily: 03.02.12

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

LivingSocial to Launch Its First Credit Card (Reuters)…

How LevelUp Is Taking a Page From Starbucks (GigaOm)…

10 Things to Know About Location Right Now (Ad Age)…

Yelp Sets Share Price at $15 for Friday IPO

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Though Yelp’s SEC-sanctioned “quiet period” has seen less criticism than Groupon endured, many analysts remain unconvinced that Yelp’s model can continue the rapid growth achieved over the past few years. What concerns many critics is less the company’s lack of profitability and more the direction in which its losses are heading…

Street Fight Daily: 03.01.12

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

LevelUp Now Seeing $1M Per Month In Transactions; Launches API (TechCrunch)…

Facebook Premium: Ads Everywhere, Ads Everywhere, Ads (BetaBeat)…

Foursquare Dumps Google, Goes Open-Source for Maps (ReadWriteWeb)…

Street Fight Daily: 02.23.12

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Yelp: From Scrappy Startup to $100 Million IPO (Mashable)…

In Digital Shift, Ad Dollars ‘Evaporate’ (ScreenWerk)…

Loyalty Apps Get Real Results: Five to Watch (PC World)…

What Non-Profit News Orgs Can Learn From Yelp

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From the get-go, Yelp was 100% citizen journalism, for better or for worse. There were editors, sure, but professional journalists were not tasked with generating content. The crowd was left to self-organize and submit copy. Imagine, if you can for a minute, a Chicago News Cooperative founded completely on the citizen journalism ethos. No professional reporters. Only editors and guides. The trajectory could be quite interesting…

Street Fight Daily: 02.17.12

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Yelp Expects Its IPO to Price at $12 to $14 Per Share (New York Times)…

Glassmap and Highlight Take on the Next Frontier of Location Sharing: Doing It All the Time (AllThingsD)…

Mason: Groupon To Begin Offering Deal Personalization Abroad Later This Quarter (TechCrunch)…

Street Fight Daily: 02.08.12

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

LivingSocial CEO Says 80% Of Businesses Are Willing To Do More Than One Deal (If Asked) (Business Insider)…

Klout Makes Its First Acquisition: Local-Mobile App Blockboard (GigaOm)…

So, Is Advertising on Yelp a Ripoff or Not? (ScreenWerk)…

Scoutmob Adds Local Content Layer, Expands Into Local Discovery

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The addition of a content layer marks a big step for the Atlanta-based company as it transitions beyond the deals business into the broader local guide/discovery market currently dominated by a handful of location-based applications like Foursquare and Yelp…

Street Fight Daily: 02.07.12

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Agrawal: Yelp Advertising Is a Rip-off for Small Advertisers (VentureBeat)…

Yelp Ads Are Not A Rip-Off, You Pay To Seal The Deal (TechCrunch)…

Facebook Is Bringing Ads to Mobile Apps (Mashable)…

Street Fight Daily: 12.15.11

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.

EBay’s PayPal Counts on Its 103 Million Users to Target Groupon (Bloomberg BusinessWeek)…

Examiner.com Will Provide Content For CBS Local Digital Media (PaidContent)…

NBC Maps the 2012 Election Campaign Trail With Foursquare (Mashable)…

Street Fight Daily: 12.12.11

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

AOL’s Patch Gets a Little Less Hyperlocal (Ad Age)…
The Gowalla-Facebook Deal Didn’t ‘Screw Over’ Gowalla’s Investors (Business Insider)…
How Can Local Businesses Structure More Effective Daily Deals? (TechCrunch)…

Street Fight Daily: 11.30.11

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Yelp’s IPO May End Up Yelping (CNN/Money)

The Big Merchant Survey (Daily Deal Media)

On Zaarly, You Can (Usually) Get What You Want (Entrepreneur)

Street Fight Daily: 11.22.11

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups... 102,000 Cupcakes! Small Bakery Burned by Groupon (MSNBC)…
Knight-Backed Local News Site ‘Brooklyn Bureau’ Launches (PaidContent)
Google backtracks a bit on charging for its Maps API (Nieman Lab)

Street Fight Daily: 11.21.11

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups... Mobile Deals Set to Lure Shoppers Stuck in Line (NYT)Living Social to Announce Funding (CNBC)Pandora to Roll Out Geo-Targeted Political Ads (Wall Street Journal)

Street Fight Daily: 11.18.11

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Yelp Files for $100 Million IPO (GigaOm)
Major Newspaper Publishers Band Together On Social Shopping Portal (PaidContent)
Patch Traffic Rides High on Local Elections and Hurricanes — But can a Drive-by Audience Be Enough? (Nieman Lab)

Street Fight Daily: 11.16.11

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Foursquare’s Website Just Got a Lot More Useful (ReadWriteWeb)

Despite Groupon’s Big IPO Pop, Most Flippers Lost Money (Business Insider)

Oink: A Help to Yelp?

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With Oink (“Rate the Adventure”), Digg founder Kevin Rose has chosen to address a glaring problem in the existing world of online (and offline ratings). Namely, what do I buy when I’m there? Or what do I do? Or what should I try? The idea is, with this nifty mobile app, Oink users can give a thumbs up or a thumbs down to anything at all.