With $2.5M in the Bank, Trover Eyes ‘Phase Two’ of Its Photo-Sharing Community

Share this:

With 130,000 monthly users, Trover’s numbers aren’t enormous, but the community is engaged and growing. And for now that’s just fine for CEO Jason Karas. He spoke with Street Fight recently about the company’s recent fundraise, how to eventually monetize the power of passion, and the strengths of a tiny team…

Trover Raises $2.5M to Expand Location-based Photo-Sharing Service

Share this:

Trover, a travel startup based around location-tagged photos, has announced a new $2.5 million in series A funding. The company says the money will go towards expanding its community, improve the company’s social connections, and refine the website’s content publishing tools…

Street Fight Daily: Gilt City Names New Head, Facebook Courts SMBs

Share this:

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Sarah Chubb, Former President Of Conde Nast Digital, Is Now President Of Gilt City (SAI)… Facebook Courts Small Business Dollars With Easy Social Ad Campaign Creation (TechCrunch)…  Reid Hoffman: Groupon Made Multiple Missteps While Going Public (PandoDaily)…

4 Keys to Launching a Location-based Service

Share this:

What makes launching a location-based app so difficult? In addition to the run-of-the-mill issues that face consumer startups as a whole, location-based services are plagued by the fact that they’re inherently local products, meaning that success has to be geographically relevant. 10,000 users spread across the country are not nearly as valuable as 1,000 users in a single neighborhood…

Trover Updates With Curation Tools and Revamped Newsfeed

Share this:

The location-based photo sharing service that launched in April has added some substantial new features to its mobile application, with lists, tagging, and a revamped newsfeed, which brings users’ curatorial activity (i.e. ‘thanks,’ comments, and list-adds) into the thread…

Using Images to Spur Location-Based ‘Discovery’

Share this:

Trover’s co-founder and CEO, Jason Karas, likens the photo-sharing location-based service to people “leaving breadcrumbs” for one another — places to discover nearby, with notes to give context. Street Fight recently caught up with Karas to talk about how the app works, why Trover is different from other photo-sharing sites, and how the “discovery” space is evolving…

Street Fight Daily: 07.29.11

Share this:

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Foursquare users in the U.S. and Canada will start to see Groupon’s daily deals in the Explore tab of the application and on Foursquare.com beginning today. Groupon has become Foursquare’s sixth and latest daily deals partner. (Mashable)…

Are targeted local deals services cutting news organizations out of the market that used to keep them afloat, just like Craigslist did to their classifieds? (ReadWriteWeb)…