LBMA Vidcast: Square Adds DoorDash and Postmates

On this week’s Location-Based Marketing Association podcast: AppNexus rebrands to Xandr Invest with AT&T data, Cerebro Platform hyperlocal DOOH, Welcome travel itinerary app, McDonald’s McNugget experience in the UK, Square adds DoorDash & Postmates, iOS 13 to be much more location-sharing friendly.

Toast Raises $250M, Securing Lead Position in Restaurant Management Software

Restaurant management software provider Toast announced $250 million in additional funding on Monday, valuing the firm at $2.7 billion and cementing its lead position in the SaaS market for restaurants. TCV and Tiger Global Management led the Series E round.

LBMA Vidcast: Square Goes Mobile SDK, Gimbal Buys UberMedia

On this week’s Location-Based Marketing Association show: Square goes mobile SDK, Sinclair + Harman + SK Telecom, Gimbal buys UberMedia, AT&T and others to stop selling location data, LocusLabs partners with IndoorAtlas. Special Guests: Herve Utheza (Here Technologies) & Tom Kenney (Verve).

Street Fight Daily: Square CFO to Lead Nextdoor, Breaking Down the Voice Ecosystem

TODAY IN LOCAL & DIGITAL MARKETING AND MEDIA… Not All Voice Assistants are Created Equal… Square CFO Sarah Friar to Become Nextdoor CEO… Why Facebook Is Putting Its Skin in Local News’ Subscription Efforts…

Street Fight Daily: Google Bought MasterCard Data for Attribution, Free Coffee for Consumer Data?

TODAY IN LOCAL & DIGITAL MARKETING AND MEDIA… Google and MasterCard Cut a Secret Ad Deal to Establish Attribution… Why Publishers Are Transitioning to Affiliate Marketing… Possibly Foreshadowing Retail Trend to Come, a Shop Exchanges ‘Free’ Coffee for Data…

Street Fight Daily: Square Opens Its Platform to Developers, Google Pursues the Gamification Route

TODAY IN LOCAL & DIGITAL MARKETING… Square Announces SDK, Opening Its Platform Directly to Developers for First Time… Google Hooks Up With Unity to Entice Advertisers with Game Supply… After Downgrading Publishers, Facebook Explores New Ways to Boost Them…

Square Announces SDK, Opening Its Platform Directly to Developers for First Time

Recognizing and looking to capitalize on the fact that some businesses may have needs its own software does not exhaust, Square announced on Thursday the release of the Square Reader SDK, which will allow developers serving brands and SMBs around the world to redesign the check-out experience in exactly the right way for their specific businesses.

SMB Index: Local Stocks See Solid Gains in April

April marked another volatile month in the public markets. But it was a relatively strong month for local stocks, as the SurePath SMB Index was up 2.8% in April, topping all major indices.

Street Fight Daily: Google Revamps Maps, Echo’s Market Share Slides as Speaker War Heats Up

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Maps Platform Arrives, Changing the Game for Developers… Amazon Echo Losing Market Share as Smart Speaker Rivalry Intensifies… Square’s Loss Widens As Spending Picks Up…

Square’s Acquisition of Weebly and The Battle for the Modern Merchant

Square’s acquisition of Weebly, its largest to date, signals the beginning of a consolidation wave that we have been expecting at SurePath for some time. It also suggests the beginning of a competition to see which tech company can become the first all-in-one small-business solution.

Street Fight Daily: Regions Localizes Its Social Strategy, Developers Harried by Facebook Changes

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Regions Bank Foregrounds the Lives of its Customers on Social With a Local Focus… Facebook’s Privacy Changes Leave Developers Steaming… Why Marketers Struggle With Data Management…

Street Fight Daily: Square Buys Weebly, Shift to Mobile Fuels Search Spend

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Square Buying Spree Continues With Weebly Acquisition… Shift to Mobile and Eurozone Growth Fuel Search Spend on Global Scale… Google Sharply Limits DoubleClick ID Use, Citing GDPR…

SMB Index: In a Bad Month for Public Equity Markets, Local Isn’t Spared

March saw big declines in the public equity markets. The SCP SMB Index was the least impacted, retreating 4.1% compared to all other major indices, which declined more than 5% during the month.

Street Fight Daily: Facebook Scandal’s Impact on Local, Retailers Hesitate on Amazon Ads

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Apocalypse? What to Monitor… SMB Index: In a Bad Month for Public Equity Markets, Local Isn’t Spared… Some Retailers Averse to Advertising on Amazon…

SurePath Capital Breaks Down Last Year’s Money Moves in SMB Software

Last week, my firm SurePath Capital Partners released its annual State of SMB Software Report, which looks at fundraising and exit activity in the SMB software space in North America. 

SMB Index: Local Stocks See Modest Gains in January

The SCP SMB Index started off 2018 with a modest gain of 2%, outpaced by other major indices. Square led the month’s gainers, up 35.3% in the month of January after dropping 11.6% in the previous month. LendingClub led the list of losers, down 11.4% during the month.

Street Fight Daily: Brands Bet on Dynamic Ads, Inside Uber’s Espionage Operation

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Brands Bet on Smarter Ads… The Tricks and Travails of Uber’s Spies… After Folding in Print, Self Finds Audience of Over 8 Million on Snapchat…

Street Fight Daily: Facebook to Launch Campaign Optimization Tool, Inside eBay’s Renaissance

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Is Introducing a Campaign Budget Optimization Tool for Advertisers… Inside eBay’s Repositioning as a Modern E-Commerce Platform… Twitter Helps Out Small Businesses with Promote Mode Service…

SMB Index: Big Gains for Local Stocks in October

After gaining 2.1% in September, the SCP SMB Index experienced a scorching start to Q3 gaining 6.8% in October, outpacing all other major indices we track. For the first time, Square cracked the Top 5 Constituents list after climbing 29% in October.

Street Fight Daily: Location to Power Local Google Search, Square Turns to Large Businesses

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google to Use Location Data as Primary Factor for Local Search Results… Square Announces the Register, a $999 POS Device for Larger Businesses… Why Selling Higher-End Brands Gives Walmart a Fighting Chance Against Amazon…