Pricing Engine Pools Data to Help VSBs Spend Wisely

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With legacy local media companies starting to scale marketing services products, startups now have an increasingly viable channel to manage and distribute marketing products for very small businesses (VSBs). Pricing Engine has built a paid search and display manager that uses collective knowledge to help the smallest businesses effectively buy ads online…

Street Fight Daily: Yelp Quantifies Its Value for SMBs, Identifying Anonymous Location

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.Yelp Announces A New ‘Revenue Estimator’ For Small Businesses (TechCrunch)… Why the Collision of Big Data and Privacy Will Require a New Realpolitik (Paid Content)… How Indoor Location Could Find Its Way into Apple Services (GigaOm)…