Street Fight Daily: Twitter Brings Local Trends to Mobile, Square Poaches PayPal Exec

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.Twitter Updates Its Apps with New Trends Locations (TheNextWeb)… Square Hires An Exec From PayPal To Form Payments Partnerships With Retailers (TechCrunch)… Brownstoner Founder Jonathan Butler’s Venture-ing into Queens (Daily News)…

Street Fight Daily: Discover Pushes Paypal In-Store, Twitter Opens Self-Serve Ads

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.Discover Pushes PayPal’s In-Store Service as First Data Holds Out (Wall Street Journal)… Twitter Opens Up Self-Serve Advertising Platform to All Businesses (GigaOm)… Won’t You Be in My Nextdoor Network? (AllThingsD)…

Openings & New Hires at Angie’s List, Topix, Google, Signpost and more…

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One hyperlocal publisher expands (Topix) while another contracts (The Daily Voice). Angie’s List moves on from its CFO, JiWire hires a former Yahoo exec, and the head of The Local Search Association decamps (after 25 years) to head up The Association of Directory Publishers. Plus, gigs at PayPal, comScore, AOL, LinkedIn, Newsle, Amazon and more…

Street Fight Daily: PayPal Guns For Square, Groupon’s Lefkofsky Speaks

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.PayPal Debuts iPad App, Furthering Rivalry With Square (AllThingsD)… Eric Lefkofsky’s First Interview As Groupon’s CEO (Fast Company)… Study: 55 Percent Of Mobile-Search Driven Conversions Happen In One Hour Or Less (Search Engine Land)…

Openings & New Hires at Retailigence, Square, Patch, PayPal and more…

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PubMatic keeps up a hiring spree; the Keith Rabois is-he-or-isn’t-he saga is over, but he’s not the only Square loss; Retailigence has a LOT of jobs on offer; and things are a-changing’ at YP. Plus, former Martha Stewart Omnimedia doyenne Susan Lyne leaves her post in hyperlocal before she even really got started And if you’re working in sales, you won’t want to skip this lineup of listings…

Street Fight Daily: Samsung’s ‘Passbook’ App, PayPal Co-Founder’s Payments Play

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.Samsung Takes a Page from Apple’s Passbook With New Wallet App (Verge)… PayPal Co-Founder Levchin Launches New Payments Startup, Affirm (AllThingsD)… Apple Patents Situational Awareness And Location Information Sharing For Mobile Devices (TechCrunch)…

Case Study: Cumberland Farms Partners With PayPal on Mobile App

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In April 2012, Cumberland Farms teamed up with PayPal to launch a mobile payment application, which allows customers to pay for gas through their smartphones. In the 11 months since the app debuted, repeat usage statistics have been in the 88th percentile, a metric senior brand strategy manager Kate Ngo says shows how convenient a mobile payment platform can be…

Street Fight Daily: Location’s Dirty Secret, Yelp Explains Filter

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.The Dirty Little Secret About Location-Targeted Mobile Ads (Business Insider)… Yelp CEO Stoppelman Explains the Site’s Controversial ‘Review Filter’ (Screenwerk)… How to Make the Most of Mobile Local Search (Mashable)…

Selling Local Is Hard — Here’s What You Need to Do to Make It Work

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For the past couple of months I’ve been testing a new targeted local online advertising product as part of my fellowship project at the Donald W. Reynolds Journalism Institute.The test has been essentially to sell the product to regional businesses within a given market. And at the end of the two-month trial, after calling on more than 150 businesses multiple times, I have a much greater appreciation not only for local salespeople but for the brands in the marketplace that can sell local…

With Abraham Out, What’s Next for eBay Local?

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Earlier this week eBay announced that it had parted ways with Jack Abraham, the founder of Milo (which eBay acquired two years ago) and a centerpiece of the web giant’s blistering push into the local space. Abraham’s departure leaves a vacancy at one of the more important positions in the hyperlocal ecosystem and presents questions about the evolving structure of eBay’s off-line commerce efforts….

PODCAST: This Week in Location-Based Marketing — Lumi Mobile

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In this week’s episode, hosts Rob Woodbridge and Asif Khan look at Google’s moves with Zavers and Fieldtrip. They also touch on payments companies PayPal and GoBank and examine RedStripe’s latest local initiative. Plus special guest Dan Foreman of Lumi Mobile talks the death of surveys…

Street Fight Daily: Facebook Threatens Yelp, Locu Expands

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.Watch Out Foursquare And Yelp: ‘Places’ Really Shines On Facebook Graph Search (TechCrunch)… JiWire Serves Up Location-based Ads Over Airport Wi-Fi (GigaOm)… Locu Brings Up-To-Date Menus to Restaurants on TripAdvisor and Citysearch (The Next Web)…

Street Fight Daily: PayPal Expands In-Store, Hyperlocal Media Defended

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.PayPal Adds New Retailers For In-Store Payments Product; Tests Order-Ahead Pickup At Jamba Juice (TechCrunch)… Hyperlocal is Deserving of Its Hype (The Guardian)… Scoutmob Finds Surprise Success with Etsy Competitor Shoppe (PandoDaily)…

PayPal Media Network’s Doyle on eBay’s Local Push and ‘Closing the Loop’

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Walt Doyle, who was CEO of Where at its acquisition, now serves as general manager of PayPal Media Network. Street Fight caught up with Doyle recently to talk about “closing the loop,” building a local marketplace, and rethinking advertising’s role in the hyperlocal space.

Hyperlocal Execs’ 2013 Predictions: Goodman, Tolles, Kucharz, and More…

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As 2012 wraps up, it’s clear we’ve had a ton of action and evolution in the world of hyperlocal this year. Looking toward next year, Street Fight asked 12 hyperlocal luminaries to share their predictions for where local is headed…

Openings & New Hires at Locu, Groupon, Patch, Signpost, and More…

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There’s lots happening in hyperlocal as the year comes to a close: Locu snags PayPal vet Mok Oh as an adviser, plus lands a hot ex-Googler. Booker brings on a dynamic duo in its hiring spree. Patch sees big moves at the top. And there are some shifts at Groupon and open gigs at Telenav, Signpost, Swipely, Yellowbook, Yelp, and more…

Street Fight Daily: Advance Buys Streetwise, Could Groupon Go Bankrupt?

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.Local Content Consolidation: Advance Publications’ Bizjournals Division Buys Streetwise Media Sites (TechCrunch)… Could Groupon Go Bankrupt? (Seeking Alpha)… Glocal, Local Video News Aggregator, Launches Out Of Beta With A Bang (TechCrunch)…

Street Fight Daily: AOL’s MapQuest Buys Everlater, Groupon Hires COO Again

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.AOL’s MapQuest ‘Discovers’ Everlater (Seeking Alpha)… Groupon Tries Out Having a COO Again, Promotes Kal Raman (AllThingsD)… PayPal Tests QR Codes In Shop Windows; Mobile Check-Ins At Stores For Personalized Service (TechCrunch)…

Street Fight Daily: Foursquare Takes On Yelp, Glassmap White Labels

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.Foursquare Takes On Yelp With New Homepage Search Box (Search Engine Land)… Location-Based Mobile Startup Glassmap Goes White Label: Lets Business Target Customers With Personalized Offers (TechCrunch)… Amid Layoff Rumors, PayPal’s Mok Oh Out as Chief Scientist (Xconomy)…

Poll: For Mobile Payments, Adoption Low But Future Promising

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PollA new Street Fight poll of 513 U.S. consumers says close to 77% of respondents do not rely on their mobile phones to pay for goods and services. But our results also illustrate a strong rate of adoption for the key 18-34 demographic that may indicate future growth as the group ages and others move into the demographic…