Street Fight Daily: Google Launches ‘Local Guides,’ Ten Years of Google Maps
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…… Google Takes On Yelp Elites With Its New “Local Guides” Program (TechCrunch)… Ten Years of Google Maps, From Slashdot to Ground Truth (Recode)… How Apple’s iOS 8 Changes The Game For Brands And Retailers (Mobile Marketer)…
Apple Will Beef Up Privacy in iOS 8 — Here’s What It Means for Local
When Apple unveiled iOS 8 last month, only brief mentions were made of iBeacon, the company’s much-hyped proximity messaging protocol. But early versions of the software released to developers in July suggest that the forthcoming operating system could include changes with implications for stakeholders across the commerce, advertising, and retail technology industries…
